The folks over at Converse are at it again. First they brought N*E*R*D, Santigold and Julian Casablancas of The Strokes together for hit, then Kid CuDi, Bethany of Best Coast and Rostam of Vampire Weekend together for the jam of the summer and now they bring one of the founding member of two of the UK’s most influential bands, Joy Division and New Order together with Alexis Taylor and Joe Goddard of the indie electronic band Hot Chip and the electronic musician/DJ/producer duo, Hot City, made up of DJ Haus & DJ Benz!? They must be outta their minds!
The group recorded a new song titled Called "I Didn't Know What Love Was", and will be available to stream or download for free from ConverseBlog.com, later today (or you can listen below if you are impatient). Check out Bernards converse film as well above.
NME also reports, Blur's Graham Coxon, ex-Coral guitarist Bill Ryder-Jones and Paloma Faith have also recorded a song for converse, which will be released in January.