The just-released Keys To The Kuffs, the collaborative album between Jneiro Jarel and DOOM, now has its first official video, and in rare form it's DOOM taking up all the screen time. The video for "Guv'nor" sees DOOM smashing chairs, riding a BMX, and spending way too much time in a vacant warehouse, but the most interesting thing about the video is how it was shot. Using a mirror-image film style, the video makes DOOM's rather mundane movements and actions seem way more exciting and trippy. Watch it above.
JJ DOOM's Keys To The Kuffs is out now via Lex Records.